Premium Bedding · E-Commerce

PureNest

A storefront soft enough to sell sleep.

One storefront, equally at home in English and Arabic

The storefront — calm by design
The storefront — calm by design
Catalogue & product pages, built from scratch
Catalogue & product pages, built from scratch
The bestsellers — four products, one standard of cotton
The bestsellers — four products, one standard of cotton
The craft — long-staple, combed and woven, pre-washed soft
The craft — long-staple, combed and woven, pre-washed soft
sleep
A storefront soft enough to sell it
True right-to-left — Arabic as a first-class experience
True right-to-left — Arabic as a first-class experience
A warm night mode, fitting for a sleep brand
A warm night mode, fitting for a sleep brand
PureNest — mobile 1
PureNest — mobile 2
PureNest — mobile 3
The storefront on a phone — shop, craft, and 12,000+ nights
Live
purenestbedding.com
Launching soon · purenestbedding.com
MeantIn one line

Equally at home in English and Arabic — and ready to sell the moment the brand is.

Meant × PureNestBook the call

PureNest is a luxury bedding brand entering the UAE. The brief was a storefront with the calm of a well-made bed — warm, quiet, effortless — and equally at home in English and Arabic.

We designed and built the entire experience from scratch, headless on Next.js with the Shopify Storefront API: a complete catalogue, product pages, a slide-out cart, true right-to-left layout, and a warm day-and-night mode fitting for a sleep brand. It launched in a polished coming-soon mode, wired to switch on live Shopify selling the moment the brand is ready.

Read the write-up

00 / 10
Scroll to explore

Premium Bedding · E-Commerce

PureNest

PureNest is a luxury bedding brand entering the UAE. Meant designed and built the storefront from scratch, headless on Next.js 14 with the Shopify Storefront API: a complete catalogue, product pages, a slide-out cart, true right-to-left Arabic layout and a warm day-and-night mode fitting for a sleep brand. It launched in a polished coming-soon mode, wired to switch on live Shopify selling the moment the brand is ready.

The lesson, in the journal: What a bilingual Arabic storefront actually requires →